{"id":29494,"date":"2018-11-14T11:46:36","date_gmt":"2018-11-14T10:46:36","guid":{"rendered":"http:\/\/embassyexperts.com\/projects\/cha-4\/"},"modified":"2024-06-11T11:59:46","modified_gmt":"2024-06-11T09:59:46","slug":"cha-4","status":"publish","type":"page","link":"https:\/\/embassyexperts.com\/en\/projects\/cha-4\/","title":{"rendered":"CHA 4"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||40px|&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/embassyexperts.com\/wp-content\/uploads\/Embassy_Charlottenstrasse4_Geb\u00e4ude_Dach_21.jpg&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Bild Charlottenstra\u00dfe Dach&#8221; _builder_version=&#8221;4.16&#8243; animation=&#8221;off&#8221; sticky=&#8221;off&#8221; border_style=&#8221;solid&#8221; always_center_on_mobile=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||20px|&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Headertext CHA 4&#8243; _builder_version=&#8221;4.25.0&#8243; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>EMBASSY developed and installed a new labelling and orientation system for the former GSW building in Berlin-Kreuzberg in 2016.<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||40px|&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.25.0&#8243; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>__________<\/p>\n<p>The new owner of the building is a subsidiary of JP Morgan and the main tenant is the Berlin-based company Rocket Internet. A new pylon now serves to emphasise the new main entrance at Charlottenstrasse 4.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||40px|&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.25.0&#8243; hover_enabled=&#8221;0&#8243; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>&nbsp;<\/p>\n<p>The signage is integrated into an overall concept for refurbishing and redesigning the outdoor facilities of the building complex. The design elements were also installed in the lift control terminals. The minimalist stainless steel labelling of the floors blends in with the understated architectural surroundings.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px|3px|6px|0px&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/embassyexperts.com\/wp-content\/uploads\/Embassy_Charlottenstrasse4_Geb\u00e4ude_Untersichtig_32.jpg&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Bild Charlottenstra\u00dfe&#8221; _builder_version=&#8221;4.16&#8243; animation=&#8221;off&#8221; sticky=&#8221;off&#8221; border_style=&#8221;solid&#8221; always_center_on_mobile=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px|0px|6px|3px&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/embassyexperts.com\/wp-content\/uploads\/Embassy_Charlottenstrasse4_Foto_Bemusterung_32.jpg&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Bild Bemusterung&#8221; _builder_version=&#8221;4.16&#8243; animation=&#8221;off&#8221; sticky=&#8221;off&#8221; border_style=&#8221;solid&#8221; always_center_on_mobile=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px|3px|6px|0px&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/embassyexperts.com\/wp-content\/uploads\/Embassy_Charlottenstrasse4_Skizze_Innen_32.jpg&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Bild Skizze&#8221; _builder_version=&#8221;4.16&#8243; animation=&#8221;off&#8221; sticky=&#8221;off&#8221; border_style=&#8221;solid&#8221; always_center_on_mobile=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px|0px|6px|3px&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/embassyexperts.com\/wp-content\/uploads\/Embassy_Charlottenstrasse4_Foto_\u00dcbersicht_32.jpg&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Bild \u00dcbersicht&#8221; _builder_version=&#8221;4.16&#8243; animation=&#8221;off&#8221; sticky=&#8221;off&#8221; border_style=&#8221;solid&#8221; always_center_on_mobile=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>EMBASSY developed and installed a new labelling and orientation system for the former GSW building in Berlin-Kreuzberg in 2016.__________ The new owner of the building is a subsidiary of JP Morgan and the main tenant is the Berlin-based company Rocket Internet. 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